To some extent this book comes out as a marketing plug for Harward Business School, as it follows three of its students and their success.

The book is however quite interesting and as an entrepreneur it is always interesting to learn about the mistakes and successes of others.

The three entrepreneurs, Marc Cenedella (TheLadders.com), Marla Malcom Beck (Bluemercury.com), and Chris Michel (Military.com, Affinity Labs), are off course very successful in the end but the path is not without obstacles and even failures.

I think there are quite some lesson to take with you after this book but after finishing yet a book of success stories I now long after a book describing the real failures – the ones having lost family and home due to their stubborn pursuit of a start-up…

3/5